Your purchase is fighting breast cancer.

Proceeds from each purchase stay in Alabama to provide mammograms and breast health screenings to women & men in all 67 counties. Over 100,000 mammograms and counting!

Our Pink Cans

Meet Kay Dobbs & Bobby Bingham, close friends who have shared their stories of surviving, thriving and the rewards they reap from spreading joy and awareness together. Kay has survived breast cancer three times. They are using the power of pink to keep people thinking about breast cancer and to remember the importance of early detection. The two have purchased Joy to Life pink cans over the years and given them to others to amplify their message.

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Apparel & Accessories

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AUTLIVE Tee

You don’t need to root for the Auburn Tigers Basketball team to sport one of these great-looking and comfortable 100% cotton tees. An outreach of the Bruce Pearl Family Foundation,  AUTLIVE raises awareness of cancer prevention and detection plus raises money for a variety of organizations working to fight cancer, including the Joy to Life Foundation.

Limited quantities & sizes available.

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Artist Collection

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Pick Pink!

In Alabama, when you choose the Joy to Life pink car tag, the Joy to Life Foundation puts that money to work saving lives in every Alabama county. 100% of the funds pay for mammograms, biopsies, ultrasounds and office visits for women & men who are desperate for help.

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JOY Magazine

Helping you live life to its fullest in Alabama with an emphasis on active, balanced lifestyles and a focus on health and whole living.

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